AGRIBUSINESSAgriculture

Rwanda Girls Initiative showcases innovative agricultural products

By Elias Hakizimana.

Girls-students from Gashora Girls Academy are showcasing their innovative produce from agricultural yields such as peanuts, and juice. They are present in the 14th Agrishow 2019 at Mulindi agricultural exhibition ground since June 19th 2019.

The students are involved in own crop production as well as value added projects such as dried fruit, fruit juice, sports drinks and many, many more.

Under their initiative ‘Rwanda Girls Initiative’ (RGI) they did market research including taste of various peanut butter recipes, developed a cash plan, and a production strategy.

Gashora Gold peanut butter is now marketed in Kigali’s “best” hotels, and continues to be managed by the student lead club.

They produce quality dried peanuts mixed with honey. (Images attributed to Jerome Munyentwali)

They have a technology to mix dried groundnuts with honey and this product is among what they have brought to clients during the agrishow.

Their headquarters are in Bugesera District in Eastern Province.

Madame Colette Musabyimana, the in charge of marketing at RGI Ltd told The Inspirer that people are very attracted by their products because of the speciality they are made with.

“Our big market is Gashora Girls Academy school because they are the key beneficiaries of the project, our peanuts are sold in Simba Super Market, in Hotels like Get It, Marriot Hotel, etc. we were surprised to see many people coming to our stand with much curiosity to know more about our products,” Musabyimana noted.

A client tasting the died peanut during the 14th agrishow at Mulindi/Image by Jerome Munyentwali

She said they expect expand the market as their products are certified by Rwanda Standards Board (RSB) with Standardization Mark (S-Mark).

She said that they also grow bananas, small and big livestock. The RGI is made of 320 girls and they thank American people who sponsor their activities and enable them to produce quality products within the international scheme.

They also thank Madame Jeannette Kagame who always supports their project and their education as girls-students in this school.

The 14th Rwanda Agrishow at Mulindi started on June 19th to end on June 26th 2019 and is attracting many people countrywide who visit, learn and buy the products. 

Madame Colette Musabyimana, the in charge of marketing at RGI Ltd arranging the products in their stand in the 14th Rwanda Agrishow

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Elias Hakizimana

Elias Hakizimana, CEO&Founder of The Inspirer Ltd,(www.rwandainspirer.com) is a professional Rwandan Journalist with Bachelor’s Degree in Journalism and Communication, received from University of Rwanda’s College of Arts and Social Sciences (CASS) in 2014. He served various media houses in Rwanda including Rwanda Broadcasting Agency (RBA) in 2013 and became passionate with English Online and Print Media Publications where he exercised his talent as a Freelance News Reporter for The New Times, The Independent, The Rwanda Focus, Panorama and more before he became a Self-Entrepreneur as the CEO and Founder of The Inspirer Limited in early 2017.

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