Rwanda’s Agricultural Exports Get a Major Boost with Launch of Mechanized Packhouse
By Elias HAKIZIMANA.
Rwanda has taken a significant step toward transforming its agricultural export landscape with the launch of a state-of-the-art mechanized packhouse by Premier Wholesale & Jameela, a subsidiary of UK-based Premier Foods Wholesale.
Located in Kigali’s Special Economic Zone, the facility boasts a processing capacity of 40 metric tons daily, revolutionizing the country’s fruit export capabilities by integrating advanced technology with sustainable practices.
Dubbed the “Farm-to-Fork Initiative,” the packhouse automates crucial processes such as sorting, grading, and packaging, addressing longstanding challenges in quality control and operational efficiency.
“Our automated systems eliminate human error, grading produce based on weight and size to ensure consistent quality across exports like avocados, passion fruit, and snow peas,” said Grant Hibbert, Managing Director of Premier Wholesale & Jameela, during the inauguration ceremony.

The facility’s cutting-edge systems are designed to meet the rigorous standards of international markets, particularly the UK, which imports over £11 billions of fresh produce annually. Rwanda’s counter-seasonal advantage positions it as an ideal supplier, with tariffs eliminated under the UK’s Developing Countries Trading Scheme.
Empowering farmers through technology
Beyond infrastructure, the project introduces a robust digital ecosystem integrating satellite-based soil analysis, traceability systems, and financial tools such as tokenized vouchers and digital wallets. These innovations aim to support farmers with transparent transactions, efficient input distribution, and improved credit access.
“This system not only reduces post-harvest losses but also empowers farmers to meet international quality standards,” Hibbert added.
Dr. Patrick Karangwa, Director General of Agriculture Modernization in Rwanda, emphasized the alignment of this investment with the government’s ambitious target to double agricultural export revenues to $1.9 billion by 2029. “With growth in avocado exports from 605 tons in 2018 to 4,518 tons in 2023, generating $8.3 million, investments like these will further strengthen Rwanda’s agricultural export sector,” Dr. Karangwa noted.

A Game-changer for Rwanda’s economy
The launch has drawn praise from various industry leaders. Robert Rukundo, Chairman of the Horticulture Export Association of Rwanda (HEAR), highlighted the packhouse’s efficiency in reducing processing time from two days to just four hours for 10 tons of produce. “This not only enhances quality but also reduces costs, enabling Rwandan exports to compete on the global stage,” he said.
UK High Commissioner to Rwanda, H.E. Alison Thorpe, underscored the strategic trade opportunities facilitated by the packhouse. “Rwanda’s potential to fill supply gaps in UK supermarkets is a game-changer,” Thorpe remarked. She also lauded the packhouse for meeting the exacting standards of UK retailers, paving the way for expanded partnerships.
The collaboration between Premier Wholesale, Jameela Rwanda, and the Rwandan government showcases a shared commitment to sustainable agricultural development. By connecting farmers to global markets and leveraging advanced technologies, Rwanda is poised to enhance its reputation as a premium investment destination and a key player in the global fresh produce market.
As the Farm-to-Fork Initiative takes root, it sets the stage for a brighter future, fostering inclusive growth and redefining Rwanda’s role in agricultural exports. This milestone not only represents a leap forward for Rwandan agriculture but also solidifies its place in connecting farms to forks worldwide.


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