Barack and Michelle Obama signed a deal with Netflix to make original shows and movies

By Business Insider’s John Lynch

Barack and Michelle Obama have signed a multiyear deal with Netflix to produce original shows and movies, Netflix announced on Monday.

Netflix said in a tweet that the deal could include “scripted series, unscripted series, docu-series, documentaries, and features.”

Sources close to the negotiations told CNN that the payout was a “high 8-figure deal.”
Former President Barack Obama and first lady Michelle Obama have signed a multiyear deal with Netflix to produce original shows and movies, Netflix announced on Monday.

The deal could include “scripted series, unscripted series, docu-series, documentaries, and features,” the company said in a tweet.

Sources close to the negotiations told CNN that the payout was a “high 8-figure deal.”

The New York Times reported on Monday that the Obamas’ Netflix original content was unlikely to be a vehicle for partisan rhetoric, adding that Barack Obama “has told associates that he does not intend to use the new platform to wage a public campaign against his successor in the Oval Office, or to fight against conservative media outlets like Fox News.”

“One of the simple joys of our time in public service was getting to meet so many fascinating people from all walks of life, and to help them share their experiences with a wider audience,” Barack Obama said in a statement on Monday.

“That’s why Michelle and I are so excited to partner with Netflix — we hope to cultivate and curate the talented, inspiring, creative voices who are able to promote greater empathy and understanding between peoples, and help them share their stories with the entire world.”

Michelle Obama added: “Barack and I have always believed in the power of storytelling to inspire us, to make us think differently about the world around us, and to help us open our minds and hearts to others. Netflix’s unparalleled service is a natural fit for the kinds of stories we want to share, and we look forward to starting this exciting new partnership.”

The Obamas’ Netflix deal follows a record-setting $65 million deal they signed with Penguin Random House in February 2017 to write one memoir each.

The Times first reported in March that Barack and Michelle Obama were in negotiations with Netflix.

Netflix’s chief content officer, Ted Sarandos, said of the deal on Monday: “Barack and Michelle Obama are among the world’s most respected and highly recognized public figures and are uniquely positioned to discover and highlight stories of people who make a difference in their communities and strive to change the world for the better. We are incredibly proud they have chosen to make Netflix the home for their formidable storytelling abilities.”

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Elias Hakizimana

Elias Hakizimana, CEO&Founder of The Inspirer Ltd,(www.rwandainspirer.com) is a professional Rwandan Journalist with Bachelor’s Degree in Journalism and Communication, received from University of Rwanda’s College of Arts and Social Sciences (CASS) in 2014. He served various media houses in Rwanda including Rwanda Broadcasting Agency (RBA) in 2013 and became passionate with English Online and Print Media Publications where he exercised his talent as a Freelance News Reporter for The New Times, The Independent, The Rwanda Focus, Panorama and more before he became a Self-Entrepreneur as the CEO and Founder of The Inspirer Limited in early 2017.

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